Research from Lume

The 20/20 Report

What 200 Canadian eyewear buyers told us about how they really buy glasses, and what your practice can do about it.

  1. Through your customers' eyes · Insight 2 of 10

    Hand over the PD. Keep the customer.

    Three in four eyewear buyers have asked for their prescription or PD. The ones who get it without fuss mostly still buy in person; the ones who meet reluctance buy online at 2.5 times the rate.

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  2. Through your customers' eyes · Insight 1 of 10

    Satisfied customers don't come back

    Nine in ten eyewear buyers say they're satisfied, yet only three in ten commit to coming back. The gap comes down to two things: a price they understood, and the little things in how you sell.

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  3. Through your customers' eyes · The overview

    The research behind Lume, shared to improve your practice

    We surveyed 200 Canadian eyewear buyers to understand what they want from an optical store. The insights shaped Lume; now they're yours.

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Help build the software your practice runs on

Founding Members are part of the change from day one. You'll have a direct line to our team and a real hand in shaping the future of optical technology.

The Founders Club

For opticians who refuse to settle.

You didn't build your practice to be average. You sweat the details: the experience at the front desk, the products on the wall, the care behind the chair, because you're chasing the best, and you know it when you see it.

Then there's your software. It's old and slow, and the fixes you keep asking for never seem to come.

The Founders Club is for opticians who want to be part of the solution.

Optical software is stuck in the 90s. We're not building to simply catch up to today's tech. We're building the future of optical technology, shaped around how a modern optical practice runs.

Founding Members join our journey at the start. You get a strong voice in shaping the future, with a direct line to the founding team.

Become a Founding Member. Join us today.