Illuminate: our new blog, starting with what 200 Canadians told us about buying glasses
We're launching Illuminate, The Lume Blog, with a research series built on a survey of 200 Canadian eyewear buyers.
Lume now has a blog: Illuminate. We’re opening it with something we’ve wanted to share for a while: this July we surveyed 200 Canadians who wear prescription eyewear about how they really buy glasses, and their answers are full of things opticians can act on.
The first post covers who we surveyed and how, and previews the series ahead: each post takes one insight from the data, the problem it points to, and what you can do about it in your practice. Read the first post.